Everyone is interested in innovation. What's new, what's changing how things are done, what's challenging best practice. So we created our Innovation Report to capture and document all that is new and innovative in the world of digital marketing.
Also, every year we run over 30 roundtables which bring together no more than 20 leading practitioners to discuss the latest challenges, opportunities, trends and best practice across a wide range of digital marketing and ecommerce topics.
Our analysts then write these up into our briefings — an excellent source of intelligence on the latest thinking. Best of all they are free to subscribers!
Download our Innovation Report to see examples of cutting edge tactics and innovative business models across the whole range of digital marketing disciplines, including online advertising, ecommerce, mobile, social media, and search. Companies featured in this report include Kiva, Lastminute.com, Dell and Photobox.
43 slide PowerPoint presentation given by Econsultancy CEO Ashley Friedlein as a keynote speech at the Technology for Marketing & Advertising show in London, UK, 2 March 2011.
Econsultancy's Multichannel Marketing Trends Briefing, free to registered users, focuses on the key themes, opportunities and challenges relating to multichannel marketing as highlighted by client-side marketers during Digital Cream FX 2013. The multichannel marketing roundtable was sponsored by Silverpop and moderated by Ian MacArthur, digital marketing consultant and founder of agency Once We Were.
Econsultancy's Email Marketing Trends Briefing, free to registered users, focuses on the key themes, opportunities and challenges relating to email marketing as highlighted by client-side digital marketers during Digital Cream FX 2013. The email marketing roundtable was sponsored by Pure360 and moderated by Russell Parsons, news editor at Marketing Week.
Econsultancy's first Data Management Platforms Buyer's Guide looks at market trends within this sector, with profiles of 12 leading vendors as well as advice for buyers looking for a data management platform.
This is a free 11-page briefing containing the latest market trends and statistics relating to Facebook marketing. This document contains an overview of market trends, tips for best practice, new statistics and useful resources.
An invaluable resource for those investigating the market for email marketing platforms, with profiles of 22 leading vendors, the latest market trends and tips and pitfalls for buyers. The 295-page report provides details on the issues and trends affecting this sector, as well as information about best practice and tips for successful email campaigns