Here's a round up of some of the best infographics we've seen this week.
Topics include connected TV, the size of iOS, why infographics make such great marketing tools, the battle for smartphone supremacy and email coding.
Email coding 101 (Litmus)
The battle for smartphone supremacy (Monetate)
We want our connected TV (Tremor Video)
Why do infographics make such great marketing tools? (Neo Mammalian Studios)
Just how big is iOS? (Tap!)
London 2012 talking brands (Momentum UK)
Reader comments (7)
3:11PM on 24th August 2012
David, you need to stop posting images like the first of this series and calling them infographics, because they aren't. It's a picture of text. Call it a poster, fine, but it's not an infographic.
I'm about ready to start a tumblr just to put all the non-infographics you constantly blog about. It's embarrassing.
2:51PM on 28th August 2012
Dave - Infographics are graphic visual representations of information, data or knowledge. I see nothing wrong with any of the visuals here...
Please enlighten us.
3:22PM on 28th August 2012
Love the Olympics brand inforgraphic. Keep them coming. Infographics are the best way to digest info on the go.
Thanks,
Rich @ Optilead
5:32PM on 28th August 2012
Jose: Not that I suspect you'll listen since your sarcasm betrays your attitude, but since you've copy-pasted the Wikipedia definition, you'll be aware that infographics convey information in a visual manner. Images of text convey no information visually besides the text itself - if you can convert your entire infographic to a .txt file and lose no information, you're doing it wrong.
But by all means support the trend of terrible marketers trying to make themselves feel smart by calling their poor quality posters "infographics".
Search Specialist at Koozai
5:43PM on 28th August 2012
Some great infographics I think the Olympic brand one is the best. Opinion is often split on whether infographics can help SEO. I think as long as its good unique content that people want to share it will benefit the campaign and give off good social signals.
6:23PM on 28th August 2012
Dave - You're right. Infographics convey information in a visual manner, and that's exactly what the first infographic in this post does. That's the one you´re referring to, right?
It explains (using tables, icons, a descriptive layout and other graphics) a topic that with just text would be harder to digest. The visuals definitely make the info easier to understand.
Keep the good work David Moth!
2:49PM on 3rd September 2012
I totally agree with Dave about the 1st one. The best example in this bunch of a good one could be "Why do infographics make such great marketing tools?", the 1st one has loads of text and you could easily paste the text in a doc.
The rest, all great. Thank you!
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