Drama 2.0

Known for his critical analyses of Internet startups, Drama 2.0 enjoys exploring technology and how it impacts media, marketing and culture.

Drama 2.0 is the author of The Drama 2.0 Show at http://www.drama20show.com/ and a member of the E-consultancy blogging team.

Has YouTube discovered the solution to its monetization woes?

Google's challenges in monetizing the world's most popular online video service, YouTube, are well-known.

by Drama 2.0 17 November 2008 09:00am 0 comments

VCs taking in more than they're producing

The notion that the business of venture capital is broken is one that I've discussed multiple times before.

In short, I (and many others) have observed a major problem with venture capital in recent times - too many VCs with too much money chasing too few "good" opportunities.

by Drama 2.0 19 November 2008 10:00am 0 comments

The Web Week in Review

Few things are certain in today's crazy world but the weekend is one of them. So without further ado, here's this week's The Web Week in Review.

by Drama 2.0 14 November 2008 08:50am 1 comment

Microsoft looks to its own app store

Everybody is jumping on the "app store" bandwagon.

The model that Apple has used quite successfully with the iPhone is being adopted by the makers of the Blackberry, RIM; and Google will be offering an app store of its own for Android applications.

by Drama 2.0 13 November 2008 08:45am 1 comment

MySpace prepares for launch of virtual payment system

MySpace may be the top social network when it comes to monetization, but with revenues apparently falling short of expectations, it's looking for new ways to make money.

At the Web 2.0 Summit last week, COO Amit Kapur announced that MySpace will be launching a virtual payment and gift system that enables it to earn real cash by selling virtual goods to its users.

by Drama 2.0 12 November 2008 09:00am 1 comment

ClickForensics - click fraud rate steady, botnet click fraud up

ClickForensics, a company that sells "traffic quality management" solutions, released data about PPC click fraud rates in the third quarter last month.

The results are generated by the company's Click Fraud Index, which collects data from over 4,500 advertisers and agencies.

by Drama 2.0 10 November 2008 08:45am 0 comments

Glam - your payment is on the way, just give us a few months

Glam Media, a vertical content and ad network, has told some of its publishers that, starting November 1, 2008, they'll need to wait a little bit longer for the payments they're due.

In letters to its publishers, Glam stated that it "anticipates a significant slow down in collection payments from advertisers."

by Drama 2.0 10 November 2008 09:30am 0 comments

The news was dominated by the presidential election in the US this week, but the past five days also saw more volatility in the world's financial markets and more than enough news to go around in the technology industry.

by Drama 2.0 07 November 2008 08:45am 0 comments

Second Life faces real estate crunch of its own

Second Life has always been absurd to me, for a number of reasons. Additionally, I've always found interest in it as a marketing platform to be worth a hefty dose of skepticism.

But when I read an announcement posted on the Second Life blog last week, I had to check the date because I thought it might be April 1.

by Drama 2.0 06 November 2008 09:00am 2 comments

A look at Enterprise 2.0

As consumer-focused Web 2.0 startups start to feel the pain, one might argue that there will be an increased focus on bringing Web 2.0 to the enterprise.

My favorite research firm, Forrester Research, has projected that enterprise spending on Web 2.0 applications for businesses, also called Enterprise 2.0, will reach $4.6 billion by 2013.

by Drama 2.0 03 November 2008 09:00am 7 comments