Minter Dial
Minter Dial is President of The Myndset Company, a boutique agency providing specialized services for branding and digital marketing. Renowned international speaker and an ex-member of the Worldwide Executive Committee of L'Oreal Professional Products Division, where he worked for 16 years in 4 countries, Minter provides a combination of strategy, management and execution, including bespoke executive coaching and training programs. He is on the advisory board of Media Aces and Innovation Napoleon, and is International Media Director at Netexplo, a worldwide observatory of new technology trends. Myndset clients include Orange, Redcats (PPR), Publicis, Canal+, GDF-Suez and Mazda.
On May 7, 2012, François Hollande took over from Nicolas Sarkozy as President of France. If, for many, the final vote was read as an indictment against Sarkozy, more than a vote for Hollande, both candidates outdid themselves equally in one area: they were both equally inept at handling the social media opportunity. 
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