Posts tagged with 'AA.com'
Imagine for a moment that you're the CEO of American Airlines (AA). A customer named
Dustin Curtis comes to the conclusion that your website sucks after
booking a flight on it and finding the process to be a "horrific
displeasure".
A UX designer by trade, Curtis takes it upon himself to redesign your
website's homepage and provide some suggestions. All at no cost, of
course. He publishes this as a blog post that begins, "Dear
AmericanAirlines". Shortly thereafter, the UX designer receives an
email from an AA employee who does UX design for your company.
Read more...
by Patricio Robles
09 November 2009 11:38am
18 comments
