Blogs and Blogging | Internet Marketing Blog

Salon.com looks to turn bloggers into waiters and waitresses

As I've discussed quite a bit recently, the economics of blogging are often tough for both bloggers and the operators of blogging businesses.

I've noted that many blogging businesses appear to have a real problem - the cost of producing content exceeds the revenue that they're able to generate from it.

by Drama 2.0 26 August 2008 14:48pm 0 comments

Guardian revamps its blogs

The Guardian has updated its blogs section to bring it in line with the rest of the site, while navigation and comment functionality has also been improved.

Guardian showbiz blog

At first glance, the new design looks pretty good, but we've taken a closer look to find out more...

by Graham Charlton 26 August 2008 14:45pm 1 comment

Is PR broken?

Steve Rubel, a senior vice president at Edelman Digital, essentially asked in a recent blog post if PR is becoming obsolete.

by Drama 2.0 21 August 2008 08:45am 4 comments

Founder of UK blog network plays the blame game

I discussed the economics of blogging recently, sparking a bit of debate.

And it seems for good reason. The evolution of the blogosphere as a business hasn't been easy for many of its participants.

by Drama 2.0 19 August 2008 11:28am 8 comments

BBC finally experiments with in-text 'links'

The BBC is experimenting with the idea of linking out to external sources from within the body text of its news articles, in a trial which will last for four weeks.

Obviously this is a good idea, though why it has taken a decade for the BBC to roll out a 'trial' is anybody's guess (though it won't have done any harm to The Beeb's own Pagerank).

However, the way it is going about this is, well, a little bit Noddy...

by Graham Charlton 18 August 2008 12:29pm 11 comments

The five factors of compelling content

I've been involved with online content in a number of capacities. I've run my own online content ventures, consulted with people running online content businesses and obviously am a content producer myself.

by Patrick Oak 13 August 2008 08:45am 3 comments

News of the World gets a new look

The News of the World is launching a new look website next week, with more of a focus on blogs and video content.

There is a beta version of the site online now, so are the changes an improvement?

by Graham Charlton 08 August 2008 09:31am 0 comments

Internet fame is not a business model

I debated whether or not to write this post - not because I wasn't sure if the topic was worthwhile, but because I couldn't write it without giving attention to one of the few people on the internet whom I believe deserves to be ignored.

by Drama 2.0 07 August 2008 08:45am 5 comments

Delicious launches revamped website

Online bookmarking service Delicious has relaunched with an improved version of its site, with improvements including an enhanced search facility.

New Delicious homepage