Posts tagged with 'CMS selection'
A CMS is just
about content so it doesn’t need much attention, right? Wrong. In an e-commerce
environment CMS means so much more than being able to edit and publish content.
E-commerce pages have dynamic content served by code and this content can change
depending on the visitor session; given such variation, how can you weave
static content into dynamic pages without screwing the display?
sophistication of consumers and online technology has risen, so have the
demands on e-commerce managers to understand which tools are the best-fit for
the business. Having worked on many CMS implementations and seen the pitfalls,
I thought I’d share some advice on what questions you need to be asking.