Posts tagged with 'Digital PR'
If you were a king, how would you deck out your royal residence? Chances are you’d invest heavily to ensure your surroundings matched the importance of your status.
So (and forgive the far from subtle analogy), if content is king, then where you host your content surely needs a similar amount of thought, care and investment?
It has been interesting to watch the varied reactions following
Volvo’s decision to appoint Mindshare to manage their SEO, digital PR
and social media (PR Week May 8). SEO drives the effectiveness of
digital PR and vice versa – irrespective of whether this is championed
by PR agencies or traditional media agencies.