iPad | Internet Marketing Blog

The new iPad is gaining popularity with busines users: report

Prior to the launch of the new iPad, use of Apple's tablet device was primarily being used as an internet access and entertainment device.

According to research firm Consumer Intelligence Research Partners (CIRP), just 13% of iPad owners were using their iPads for business owners. But that may be changing.

by Patricio Robles 20 July 2012 16:54pm 4 comments

Mobile traffic on e-commerce sites doubles in nine months

Mobile visits to e-commerce sites continue to grow, with mobile now accounting for 20.8% of visits to Screen Pages' clients' websites.

The e-commerce agency studied traffic to 13 websites, with more than 500,000 visits for the month of June.

The stats also show the value of tablet / iPad customers to premium and luxury online retailers.

by Graham Charlton 20 July 2012 11:38am 15 comments

NCR targets small businesses with Square-like offering

With upstarts like Square trying to disrupt the payments space, often using technologies that interoperate with consumer devices like the iPad, it's no surprise that larger entrenched players are fighting back with similar offerings.

Point-of-sale giant VeriFone, for instance, is positioning itself to be the Switzerland of payment solutions, and PayPal is making a big offline push with physical retailers and card readers for smaller businesses.

by Patricio Robles 18 July 2012 21:33pm 1 comment

55% of mobile commerce sales driven by the iPad [infographic]

55% of mobile commerce sales come through the iPad, followed by 29% on iPhone and 13% on Android devices.

According to stats from Affiliate Window's network, the iPad accounts for 40% of traffic. The stats are taken from 53m clicks and 1.5m sales between January 2011 and June 2012.

As the infographic shows, mobile tracking is an issue. Over this period, advertisers received £28m in sales for which they were unable to pay commission to affiliates.

by Graham Charlton 18 July 2012 13:56pm 7 comments

Sky finally launches its internet TV service, NOW TV

In January, Sky announced that it would be launching a new online TV service later this year. Designed in large part to allow non-Sky customers to access Sky content, the service would allow its subscribers to access a variety of content, including movies and sports, on a pay-as-you-go basis.

Right on schedule, Sky today announced that the service, dubbed NOW TV, will be launching tomorrow.

by Patricio Robles 16 July 2012 19:50pm 3 comments

UK judge: Samsung's Galaxy Tab is "not as cool" as the iPad

In the complicated world of intellectual property litigation, sometimes a loss is a win.

Just ask Apple, which failed to convince a UK high court judge to ban sales of Samsung's Galaxy Tab.

by Patricio Robles 09 July 2012 16:24pm 0 comments

Apple planning to shake up the tablet market later this year: report

With the iPad, Apple single-handedly created today's multi-billion dollar tablet market, and continues to be its most dominant player.

But that doesn't mean that Apple is the only company cashing in on the devices that have changed the face of computing. If you want a new iPad, you'll need to shell out $499 -- a price too steep for many consumers.

by Patricio Robles 04 July 2012 16:54pm 0 comments

How tablet shoppers are changing e-commerce [infographic]

Traffic to e-commerce sites from tablets (mainly iPads) has increased by 348% year on year, and is set to rise further, with sales of tablets predicted to reach 119m in 2012.

This infographic from Monetate looks at some of they key stats, and the importance of what it calls 'couch commerce'

by Graham Charlton 03 July 2012 09:25am 5 comments

Tablet stats: iPad still rules, but the competition is catching up

8% of the UK population now owns a tablet, which equates to roughly 3m users, according to stats from YouGov.

The stats show Apple's dominance of this market with the iPad, but also that other tablets are beginning to catch up. The iPad's market share has slipped from 75% to 71% between Q1 and Q2 2012.

by Graham Charlton 02 July 2012 11:52am 5 comments

Google unveils the Nexus 7 tablet

The popularity of Google's Android may ensure that Google will play a prominent role in the smartphone market for years to come, but its future in the tablet space is anything but guaranteed.

Apple's iPad is the tablet standard, and lower-end competitors like the Kindle Fire and NOOK Tablet use forked versions of Android that Google can't control or monetize. For a variety of reasons, Google hasn't thus far been able to rely on third party manufacturers to build a killer Android tablet.

And it's unlikely to get easier for the search giant any time soon.

by Patricio Robles 27 June 2012 19:31pm 2 comments