With more and more individuals accessing the web through mobile devices,
publishers will increasingly find that they need to offer satisfactory
mobile browsing experiences to attract and retain visitors to their websites.
little easier thanks to the jQuery Mobile Project, which was announced
Should publishers like Facebook's new Like button? I recently wrote
about some of things publishers might not like about it.
One commenter who is a fan of the Like button took issue with them.
He asked, "...allow me to ask you whether YOU have quantitatively
measured the impact of the five risks that you are warning against?"
If the numbers are any indication, publishers really like Facebook's new Like button. But should they?
For obvious reasons, Facebook is attractive to publishers, and it wants to keep it that way. It provides publishers with plenty of tools that they can use to bring Facebook-driven experiences to their websites. The Like button is one of the newest offerings for publishers but there are several reasons publishers may want to think twice about putting it on their pages.
You would think with the money spent on e-commerce platforms today, that best coding practices, accessibility and SEO readiness would be at the forefront of developer's minds.
Think you're tracking just about every possible user metric on your website? But what about, say, copy and pastes?
If you have an insatiable appetite for tracking everything, a nifty little product from a company called Tynt is probably going to excite you. It tracks how many times users copy and paste your content and increases the chances that those copy and pastes will turn into backlinks.
At the SMX Advanced conference in Seattle this week, Google's Matt Cutts revealed that Google has implemented two changes that may have an impact on your SEO efforts.
In late 2007, Google upgraded the tracking code script for Analytics. The new script, ga.js, offered a number of significant improvements over the old script, urchin.js. If that didn't convince you, it also offered some assurance: Google would be maintaining ga.js going forward but urchin.js support would end at some point within 12-18 months.
Given how important web analytics are to online publishers, one might have expected websites to switch over to the new code pronto, especially major websites.
What browser do you use? If you're the average internet user, you use Microsoft's Internet Explorer. It came bundled with your PC and you never found a compelling enough reason to switch.
But despite Microsoft's marketshare, we shouldn't let the numbers fool us: there's still a battle being waged in the browser market. And it's no surprise why: there's a lot of value in owning the application people use to access the internet with.