Personalization vs. privacy. Behavioral targeting vs. big brother. When does it get creepy?
It's rare that I catch myself being a full-fledged
consumer.
I'm not talking about the guy who has not spent the last 25 years in sales
and
marketing - the guy who has not spent studying and writing books and
lecturing
about online marketing since 1993 - the guy who does not climb all over
every
random video to bask in the glory of the Old Spice Guy. But it happened
again
today.
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by Jim Sterne
21 July 2010 19:17pm
11 comments
