Posts tagged with 'marketing agencies'
Marketing today has so many different guises that it’s impossible for professionals to live by one skill alone.
Ten years ago there were clear divisions and defined roles and skillsets. PRs, writers, marketers, web developers and search marketers hardly spoke, let alone crossed into each other’s worlds.
The situation has changed dramatically since then and it’s time for the agency world to follow suit.
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by Lloyd Gofton
28 June 2012 10:56am
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