Posts tagged with 'mobile commerce'
After years and years of premature predictions of varying kinds about the mobile market, it's clear that mobile is starting to realize the potential just about everyone knew it had. From the billions of mobile subscribers around the world to the more than one billion apps that have been downloaded via Apple's App Store, mobile is legitimately big.
According to ABI Research, mobile is going to get a lot bigger in the ecommerce market. The research firm is predicting that in 2015, $119bn worth of goods and services will be purchased via a mobile phone.
Read more...
by Patricio Robles
17 February 2010 09:06am
5 comments
Major US retailer Best Buy is one company that has been taking mobile commerce seriously, and the mobile site was among the examples we used in our recent Mobile E-commerce Best Practice Guide.
Best Buy also has a recently updated iPhone app, so I've been trying this out, and seeing how it compares to the mobile site...
Read more...
by Graham Charlton
15 February 2010 15:01pm
4 comments
To tie in with the launch of Econsultancy's Mobile E-commerce Best Practice Guide this week, I've been finding some interesting presentations on the subject from the excellent Slideshare.
Presentations include a recent Taptu report on the future state of the mobile web, a look at some mobile commerce sites from US brands, and a fascinating look at the mobile commerce market in Japan, which offers some useful lessons for retailers in Europe and North America.
Read more...
by Graham Charlton
05 February 2010 10:28am
0 comments
Virgin Trains released an iPhone app recently, which is a bit of a disappointment and, judging by the low ratings it has received so far, the users seem to think so too.
The app gives information on Virgin Trains services, and that's about it. The opportunity was there to create a useful app for customers, as thetrainline and Cross Country trains have done, but Virgin has missed this chance.
Read more...
by Graham Charlton
05 February 2010 09:28am
4 comments
Econsultancy has just published a Mobile E-commerce Best Practice Guide, which outlines some of the best practices currently in use on mobile commerce sites and apps, and provides recommendations for making the mobile user experience as smooth as possible.
To tie in with the new guide, here are ten reasons why retailers need a mobile commerce site...
Read more...
by Graham Charlton
02 February 2010 11:44am
7 comments
Italian fashion retailer Yoox.com runs online stores in Europe, North America and Japan, with a global average of 5.9m monthly unique visitors.
I recently came across the Yoox.com mobile site, which looks to be a good example of how to do mobile commerce. I've been taking a closer look at the site...
Read more...
by Graham Charlton
26 January 2010 12:10pm
0 comments
One of the better mobile shopping comparison services I have seen so far is Sccope, which launched a mobile site in February 2009.
Now a new Sccope iPhone app has been released, including a barcode scanning function. I've been testing the app out...
Read more...
by Graham Charlton
12 January 2010 09:37am
0 comments
More evidence for the growth of mobile commerce is provided by stats released yesterday which show that 37% of US smartphone users have made a (non-mobile) purchase on their handsets in the last six months.
The Compete stats come from its Smartphone Intelligence Survey. Here are some of the highlights...
Read more...
by Graham Charlton
05 January 2010 11:56am
2 comments
German based price search engine smart.apnoti.com has just launched a new barcode scanning iPhone app, iBarcode.
The app (iTunes link) can deal with a range of barcodes
(UPC8, UPC12, EAN and ISBN), which are commonly found on the packaging of consumer electricals, books, and DVDs. I've been seeing if it works...
Read more...
by Graham Charlton
11 December 2009 10:33am
3 comments
Toy retailer Toys R Us has just released a new mobile website, as well as apps for both Blackberry and iPhones.
The new app is targeted for the US market at the moment, though UK users can download it from the App Store. I've been trying the Toys R Us Big Book app out...
Read more...
by Graham Charlton
25 November 2009 11:13am
2 comments
