With Mobile World Congress just days away, Smart AdServer has published an infographic that reviews the three things you should learn from mobile advertising in 2011 - with a view to using them in 2012.
It shows that 50% of mobile traffic occurs after 5pm, and that CTR increases by 23 times the average if you use rich media ad units.
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by David Moth
24 February 2012 10:06am
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