Posts tagged with 'outsourcing'
Yahoo's identity crisis is nothing new. And under the reign of the company's current CEO, Carol Bartz, Yahoo's identity crisis has arguably turned into an identity tragedy.
Nothing reflects that better than Yahoo's newfound 'product development' strategy: outsource everything to third parties, some of which were previously competitors. Recently, Yahoo outsourced Yahoo Personals to online personals competitor Match.com, and yesterday it was announced that Yahoo is outsourcing a good chunk of Yahoo Real Estate to real estate competitor Zillow.
For many businesses, SEO is a black hole. Lots of stuff goes in, and almost nothing comes out.
There are plenty of reasons for this: executing an SEO effort requires the right strategy, a solid commitment and adequate human and financial resources to get the job done.