The Google Maps API is probably one of the most popular APIs out there, and it's not hard to understand why. There are countless applications to which mapping functionality can be applied.
For developers and businesses looking for powerful mapping functionality, the free Google Maps API has been a godsend. But earlier this year, Google announced that it would be implementing usage limits for the Maps API, and on Wednesday, it followed through.
Apple's rise in the past decade is one of the business world's great success stories. The company, which in the late 1990s looked like it was on its deathbed, is now one of the richest businesses in the world.
And it has a fairly unique story: as the prices for computers and consumer electronics devices have plummeted, Apple has been able to sell more units of its products than its competitors despite the fact that its products have generally been priced higher.
Thanks in part to globalisation and the state of the world economy, the number of
freelancers and freelance opportunities have grown rapidly in the past
For individuals, freelancing offers the possibility of an
entrepreneurial lifestyle and a level of self-determination that is hard
to find at a nine-to-five.
For businesses that may not have the luxury
of hiring a full-time employee or need expertise that is hard to find
and/or develop in-house, retaining a freelancer may be the most
attractive way to get a job done.
But freelancing isn't all roses. Most individuals who become freelancers
aren't billing themselves out at thousands of dollars a day, and many
fail to earn more than they used to earn (or could
earn) as full-time employees.
Some, sadly, are unable to find their way
and are forced out of freelance-dom.
With a market cap of over $15bn and a share price of $290, Netflix is one of the internet's highest flying stars. But changes the company is making to its pricing could have it crashing back down to earth.
Yesterday, the company announced that it is offering two separate plans going forward: one for unlimited DVDs by mail, which costs $7.99/month, and one for streaming, which also costs $7.99/month. Currently, Netflix customers can receive both unlimited DVDs and streaming for only $9.99/month.
Not surprisingly, a 60% price increase has sparked an online fury, with angry Netflix customers threatening to drop their Netflix subscriptions.
Magazines may not have the best track record when it comes to adopting the newest technologies, but when the iPad launched, it was hard to find a magazine chief who wasn't excited.
Print publishing is particularly tough these days, and the iPad represented hope. As a result, many magazine executives were eager to give the iPad a try. That was a good thing.
Unfortunately, businesses don't run on hope, and despite the fact that the iPad and tablet devices are still very nascent, magazines have thus far found that tablets aren't a panacea for their industry's ailments. Some are even cutting back on their iPad plans.
According to a report by BIA/Kelsey, in just a few short years, consumer
spending on 'daily deals' like those offered by Groupon and
LivingSocial could reach $6bn.
So it's no surprise that the concept has been commoditized and everyone
is jumping on the daily deal bandwagon. Take for, instance, major
publishers like the New York Times which is launching its own daily deal
service called TimesLimited.
In the physical world, practically nothing is unlimited. From food to energy to freshwater, there's a limit to just about everything.
But in the world of technology, where the cost of a megabyte of storage or a minute of computer processing has effectively dropped off a cliff, things are different.
Consumers today love a good deal, and the internet is often the best place to find one.
Because of that, the internet can be a cut-throat environment for retailers. With just a few clicks, it's possible for consumers to find the best price for just about any given product and if your company isn't the one offering it, there's a good chance you'll miss out on the sale.
Prior to the launch of the iPad, many magazine publishers hoped that the
iPad might do for them what the iPod and iTunes did for digital music:
provided a viable marketplace for them to sell their wares. Operative
Getting consumers to pay for content has, of course, proven challenging
for many magazine publishers. And despite the warm reception the iPad
has received from consumers, it hasn't exactly meant overnight success
for publishers that have rushed to develop iPad versions of their
One of the most difficult things for a company to pull off successfully
is a price increase. And for good reason: most people don't like paying
more for something they're currently purchasing for less.
difficulty you might face in raising your prices and retaining
satisfied customers, however, is not justification for not raising
prices. Sometimes it's necessary, and sometimes it's more than deserved.
Raising prices and surviving to tell about it requires tact. Pricing
may largely be a function of supply and demand, but purchasing
decisions are often based on subjective factors that a price increase
can negatively affect.