Posts tagged with 'product search'

Tips on getting into Google's product search results

Thanks to universal search, more product search terms on Google, especially when they include words such as 'buy' or 'cheap' are now returning shopping results, often above the organic results.

In this example for a search for 'buy Sony Vaio' on Google UK shown below, shopping results take the top spot, ahead of those from Sony. With such a prominent position in the SERPS at stake, getting your products listed there is clearly a good idea, so how does Google determine which products appear there?

Google shopping results