site review | Internet Marketing Blog

Ten best practices from the new Lakeland website

Homeware retailer Lakeland launched its redesigned website recently, and the result is a good looking and usable site.

I've picked out things that etailers could do better online in the past, but for a change, I've listed ten e-commerce best practices from the new site, as well as a couple of potential improvements...

by Graham Charlton 07 April 2011 09:38am 8 comments

Site review: Brandosa's UK launch

Brandosa, an online shoe retailer which operates in Europe as brandos.com, launched its UK e-commerce site this week.

Since launching in 2006, the retailer has sold 350,000 pairs of shoes to customers in Sweden, Norway, Belgium, Denmark, Finland, and the Netherlands.

I've been having a look at the new site...

by Graham Charlton 21 January 2011 09:26am 2 comments

Best of 2010: 33 websites reviewed

It's been a busy year for site reviews, with several high profile e-commerce and mobile launches from the likes of H&M, Selfridges, M&S and John Lewis.

I've compiled the 33 website and mobile site reviews from 2010...

by Graham Charlton 24 December 2010 09:45am 4 comments

Best Buy UK: site review

Having already opened a number of stores, US electronics retailer Best Buy launched its first transactional website in the UK last week.

I've been trying the new site out...

by Graham Charlton 15 November 2010 11:01am 13 comments

Quno: site review

Launched last week, Quno is a new online rail website which aims to make booking tickets online a more user-friendly process.

Rail websites can be a pain to use, so a more usable site would be a welcome addition to the market, so I've been seeing how well Quno functions.

by Graham Charlton 21 October 2010 11:38am 2 comments

Ten things BHS can do better online

With a well-known brand and a high street presence, BHS has the potential do well online, both in terms of web sales, and in driving sales into stores. After all, other multichannel rivals such as Debenhams and House of Fraser have been using their high street presence to increase their multichannel revenues.

However, the BHS website doesn't deliver the best user experience, and looks like it could do with a revamp. Here are ten ways it could improve online...

by Graham Charlton 05 October 2010 11:16am 4 comments

Paperchase: site review

Stationery retailer Paperchase relaunched its website this month, and finally added an online store of it own, having sold via Amazon for some time.

I've been looking at the new site, which uses the Venda platform, from a user experience perspective...

by Graham Charlton 29 September 2010 10:52am 4 comments

River Island finally ditches Flash #sitereview

Fashion retailer River Island relaunched its website last month, with a more accessible and usable version replacing the all Flash website which has been in place for the last few years.

This non-Flash site is long overdue, and can hardly fail to improve on the previous version. It was originally designed by EMC/Conchango, and project managed by Ideal Interface. I've been trying the new site out...

by Graham Charlton 21 September 2010 10:05am 10 comments

H&M e-commerce launch disappoints #sitereview

H&M, one of the last big brands to sell online, launched its UK e-commerce site today.

The launch follows that of Gap and Zara, two other fashion brands late into e-commerce in the UK. So how does the new site shape up?

by Graham Charlton 16 September 2010 11:55am 66 comments

Jaeger: site review

Luxury fashion brand Jaeger launched a redesigned version of its website this week, with the aim of offering an improved user experience for its customers.

The redesign, by Design UK, also improves Jaeger's international e-commerce offering, by providing prices in Euros and Dollars, as well as offering more currency and delivery options for overseas shoppers, which is a smart move considering the potential for sales growth in this area.