Software | Internet Marketing Blog

Joost proves serial success is hard to achieve

By almost any measure, internet entrepreneurs Janus Friis and Niklas Zennström achieved more business success by the age of 40 than most entrepreneurs could hope to achieve in a lifetime.

by Drama 2.0 18 September 2008 14:01pm 1 comment

West Coast tech conferences - the good and the bad

Last week was an important one for technology entrepreneurs in the United States.

Two of the most anticipated technology conferences - DEMOfall08 and TechCrunch50 - were held. They were highly anticipated not only because of the drama surrounding them but because they promised high-profile product launches.

by Drama 2.0 15 September 2008 15:04pm 6 comments

Popular "platforms" and APIs

There's no doubt that the plethora of third-party developer platforms and APIs that exist today have given developers a considerable number of opportunities to build applications that can quickly made available to millions upon millions of people.

Here is a list of some of the more popular platforms and APIs that developers have successfully leveraged to build popular applications - some of which even reportedly generate significant revenues.

by Patrick Oak 15 September 2008 14:47pm 0 comments

Microsoft's first Seinfeld ad fails to impress

If it's true that there's no such thing as bad publicity, Microsoft's first Seinfeld ad, part of a $300mn effort to shore up its image, is off to a great start.

The ad certainly seems like a "bizarre" way to start rebuilding the Windows brand but then again, its creator, Crispin Porter + Bogusky, is known for producing interesting ads.

by Drama 2.0 11 September 2008 08:45am 3 comments

Five open source Web 2.0 applications

Blogs, wikis, social networks, social news aggregator. Although there's certainly been a lot of hype around these things, when applied in the right circumstances they can serve a utility for many people and businesses.

by Patrick Oak 10 September 2008 16:00pm 2 comments

Web 2.0 tries to hide from reality

ReadWriteWeb's Sarah Perez believes that "today, if you're not staying current with Web 2.0 technologies' impact on business, then you're just not staying current."

In her post entitled "Businesses Can't Hide From 2.0: A Look At 2.0's Impact Across Industries," she states:

by Drama 2.0 10 September 2008 08:45am 5 comments

The Web Week in Review

While the launch of Google's Chrome web browser took up many of the headlines this week in the world of technology (and I had to include one story on the launch here), there was other interesting news.

by Drama 2.0 05 September 2008 09:00am 0 comments

First impressions of the Google Chrome web browser

Yesterday saw Google’s entry into the Browser wars. Launched initially for Windows, later releases will include Mac and Linux/Unix-based software.

The SEO industry in particular has been abuzz with the launch, with many taking special time out of their day to test the new tool (Ref: Twitter – you know who you are).

However, what is the big deal?

by Peter Young 03 September 2008 08:30am 2 comments

IE8 InPrivate mode threatens online ad tracking

Will the new privacy measures in IE8 spell the end for third party cookies and how can companies get around these issues?

by Paul Cook 01 September 2008 09:00am 1 comment

It's time to end the tagging nightmares

Never has something seemingly so simple as page tagging caused so many problems.

Poor tagging is costing companies thousands of pounds a month from wasted web analytics, duplicate affiliate commissions and marketing that isn't tracked properly.

by Paul Cook 29 August 2008 09:54am 2 comments