Posts tagged with 'twitter'
By most accounts, Facebook CEO Mark Zuckerberg really likes Twitter. And as the 20-something CEO of a company that has raised over $750m, it's only natural that he'd want it, literally. There's just one problem: when Facebook tried acquiring Twitter earlier in the year, it was turned down. The reason: Twitter didn't buy into the $15bn valuation Facebook was basing its share price on as part of the proposed deal.
So Facebook has finally done what many do when rejected: you settle for your second choice. And it this case, that means FriendFeed, which it acquired yesterday.
I’m not one of those people who claims that social media doesn’t do
anything for your search results. On the contrary, I think it
absolutely helps SEO.
For some, any notion that Twitter could influence your search rankings
was blown into smithereens when it was revealed that Google pays no
attention to links from Twitter. Call the
That kind of thinking totally misses the point, because Twitter is a network of networks.
Yours and mine, for starters. And I bet you that they’re overlapping
right now, if you’re reading this and also active on Twitter. People talk beyond the virtual walls of Twitter. The network effect is
an almighty thing when it’s in full swing. Raising awareness in a meaningful and relevant way is what Twitter is all about, as far as our business is concerned.
In any event, Twitter can also directly affect Google rankings for you in a
positive way, starting with universal search...
Twitter is down. LiveJournal has been down, although it appears to be back up. Facebook users are experiencing problems too. What's going on?
In Twitter's case, the culprit has been confirmed as a denial-of-service attack. A note on the Twitter status page states "we are defending against a denial-of-service attack". There is no word yet on the cause of the LiveJournal and Facebook issues that have been reported. Needless to say, the fact that three popular social networking services are all having a bad morning hints at the possibility that the most important parts of the social internets are under siege.
Yesterday, I discussed the official launch of Sponsored Tweets and voiced my opinion about the service. I wasn't impressed. But there's a saying about opinions that starts with "Opinions are like...".
So I thought it would be helpful to look at Sponsored Tweets from a different perspective: performance. The proof is always in the pudding and when it comes to marketing, that means that the proof is in the performance.
It's a good to be an independent developer. The number and variety of
development platforms on which to build has exploded over the past
several years. From the iPhone to Salesforce to Facebook, opportunity
knocks at every turn.
But if you're an independent developer, choosing which platform to
develop for can be a difficult task. Many developers today decide to
develop for the platforms that seem to offer the quickest path to
Can brands build unique experiences for consumers around Twitter? Toyota is giving it a shot with a new Twitter-oriented microsite called Harmony Tweets that is being used to promote the Prius.
The microsite was built by Federated Media, which has over time gone from an ad rep to a "conversational marketing" agency.
Twitter was borne of a simple idea: co-founder Jack Dorsey was interested in "being able to know what his friends were doing". Since Twitter was launched as a side project of Obvious Inc., a lot has changed.
The popular microblogging service is used for a lot of things. Some of them, like the distribution of breaking news and customer service, are more helpful than others, like shameless self-promotion and spam.
Social media remains the hot topic of the digital world and I often get asked about the various statistics involved. This in itself is fairly difficult, as this particular online sphere is constantly shifting, evolving and growing at an astronomical rate. But I’ve
pulled together some interesting (and hopefully useful) data for a
couple of the bigger players in the market...
During his presidential campaign, Barack Obama made extensive use of social media to rally his supporters. In the process, he produced one of the best case studies yet on how to achieve results with social media.
Post-election, Obama's use of social media has changed a bit but he's still making use of it.
Twitter has launched a revamped version of its homepage, with the aim of emphasising the role of the site as a search tool, and appealing to new visitors.
According to Biz Stone on the company blog the aim is to demonstrate 'the power of Twitter as a discovery engine for what is happening right now
through our search and trends'.