Posts tagged with 'viewership'
As homes and offices fill with more and more internet-connected devices, consumers are increasingly consuming content on multiple screens.
Content creators and distributors know this. Advertisers know this. Analysts know this. Entrepreneurs and startups know this.
CNN has a big problem: its ratings are dropping. Big time. A New York
Times article this week pointed out that CNN's main hosts have lost
almost 50% of their viewers over the past year.
And while CNN's viewership is plummeting, its competitors are gaining
viewers. Several FOX News hosts have registered year-over-year
viewership gains in the range of 25-50%. And lest you think the drop in
CNN's viewership is primarily the result of demographics or political
preferences, CNN is even being beat out at certain hours by MSNBC and
CNN's lightweight news channel, HLN.