Widgets | Internet Marketing Blog

Web 2.0 tries to hide from reality

ReadWriteWeb's Sarah Perez believes that "today, if you're not staying current with Web 2.0 technologies' impact on business, then you're just not staying current."

In her post entitled "Businesses Can't Hide From 2.0: A Look At 2.0's Impact Across Industries," she states:

by Drama 2.0 10 September 2008 08:45am 5 comments

Wither widgets?

It wasn't too long ago that we were told widgets were the marketer's recession survival tool and that Facebook's application platform, which allows developers to build widgets for the social network's users, heralded the ushering in of another "new economy."

My how quickly times change.

by Drama 2.0 04 September 2008 08:45am 2 comments

Q&A: ITV.com’s Marc Webber on online video content

Marc Webber is the head of content at ITV.com and the man in charge of developing its fast-growing broadband TV service.

Here, we ask him about the progress the broadcaster is making with its catch-up TV and made-for-web content, as well as in developing new revenue streams like product placement.

by Richard Maven 02 September 2008 12:50pm 0 comments

Will Facebook's Engagement Advertisements engage?

Facebook's ill-fated Beacon failed to successfully solve the problem that has plagued advertisers on social networks - dismal results.

In fact, it became a legal liability for some of them.

by Drama 2.0 01 September 2008 08:30am 2 comments

Ning blocks popular widget provider, leaves users in the dark

Ning, the social networking startup co-founded by Netscape founder Marc Andreessen, gives individuals and companies the ability to build their own social networks using the company's hosted platform.

Funded to the tune of over $100m on a half a billion valuation, Ning has been the subject of a considerable amount of hype.

by Drama 2.0 27 August 2008 08:50am 5 comments

The Web Week in Review

It was a slow news week in the world of technology as far as I was concerned, but there were still a few stories that caught my eye.

by Drama 2.0 22 August 2008 10:45am 1 comment

When third-party code takes your site down

Some very popular websites learned the hard way this past weekend that placing third-party code in your website's pages is a liability.

by Patrick Oak 06 August 2008 08:45am 1 comment

Pictures from the E-consultancy Digital Sail event

E-consultancy’s first Digital Sail Regatta took place last week, with seven yachts and one rib commandeered by some of the UK internet industry’s saltiest dogs.

Team E-consultancy

by Chris Lake 07 July 2008 13:02pm 3 comments

25 useful Wordpress plugins for bloggers

Open source blogging platform Wordpress can be enhanced with the use of free plugins which can help you manage comments and spam, as well as improving SEO and user experience.

We've put together a list of some of the most useful plugins for Wordpress...

by Graham Charlton 19 June 2008 12:37pm 24 comments

Doritos invites user-generated TV ad

Doritos, the tortilla corn crisp brand owned by PepsiCo, has launched a new online campaign to engage users with an interactive website, user generated content and strong links to social networking sites.

Historically, FMCG brands have been slow to embrace online marketing as they have struggled to deliver a compelling creative message and measure the effectiveness of their campaigns.

by Matthew Finch 07 May 2008 11:55am 4 comments