Posts tagged with 'Wimbledon'

Evian: the Wimbledon 'brand buzz' champions

As we race towards the Wimbledon final this weekend, on court we've seen a couple of notable early exits, a sexism pay scandal and plenty of rain.

Using the Brandwatch social media monitoring tool, I've tracked the off court action to see how brands have fared across the tournament and how much social buzz their sponsorship cash has earned them. 

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by Hannah Emanuel 04 July 2012 14:12pm 4 comments