Posts tagged with 'Yahoo'
New research from the Online Publisher’s Association claims that visitors to its member's branded content sites are more sought-after consumers than those who use portal sites, such as Yahoo.
The research, carried out by DJG Marketing using data from Nielson/Net Ratings and MRI indicates that visitors to the OPA sites bought more frequently and spent more money across several major categories including, entertainment, financial services, travel and automotive.
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by Graham Charlton
23 October 2006 12:44pm
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Google’s advertising revenue is predicted to rise dramatically this year in the US, outstripping its nearest rival Yahoo by some distance. Google is expected to account for a quarter of US online ad revenue for the first time this year.
The search engine behemoth is projected to take home $4 billion of the expected $16 billion US online advertising market, according to predictions from eMarketer, an online marketing research company.
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by Graham Charlton
18 October 2006 10:36am
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A summary of the major stories doing the rounds throughout the blogosphere today...
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by Richard Maven
17 October 2006 18:03pm
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Search Engine Journal has pointed out an excellent article by Bill Slawski on the complicated business of how search companies re-rank results.
It is important to get to grips with some of these factors if you are actively involved in SEO, since rankings can be influenced by any number of factors that may be outside of your control.
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by Richard Maven
16 October 2006 13:14pm
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Ask.com has followed the likes of Google and Yahoo! with the launch of a specialised mobile search service – although it doesn’t yet support ads and the company’s not saying when it will be introduced in the UK.
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by Richard Maven
13 October 2006 10:48am
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Various reports indicate that Myspace-owner Rupert Murdoch will meet up with Google later this week -- a sign that the media mogul no longer wants to destroy YouTube. At least for now.
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by Richard Maven
12 October 2006 13:16pm
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Danny Sullivan has fired off a few rounds at the authors over at Google Blog, who habitually use non-descriptive headlines such as ‘Greetings, Earthlings!’ and, our favourite: ‘Yes, you can have a pony’.
As an expert in SEO you’d think Danny’s beef would be linked to a lack of keywords in titles, but this isn’t in fact the problem...
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by Chris Lake
11 October 2006 15:16pm
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Google has increased its dominance of the UK’s search market this year, according to new figures that also show almost 1m searches are being conducted per hour by British web users.
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by Richard Maven
11 October 2006 12:27pm
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I have been thinking a lot about search lately, not only due to my reliance on Google that we all now share, but also because I currently reading an excellent book,
The Search by John Batelle
, about all things search and Google.
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by Chris Rourke
11 October 2006 11:20am
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Yahoo’s decision to open up its email API is great news for web mail users and is a great example of what Web 2.0 is about. How long will it be before a major retailer like Tesco follows suit?
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by Paul Cook
10 October 2006 17:31pm
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