| Name | Adam Palczewski |
|---|---|
| Job Title | EMEA Digital Operations Director |
| Organisation | Mindshare / WPP |
| Member Level | Enterprise |
| Member Since | 17 Dec 2008 |
| Areas of Expertise | E-commerce, Multichannel Marketing, Social Media, Search Marketing - Organic/Natural (SEO), Search Marketing - Paid (PPC) |
About Me
Being active in online for almost a decade I have acquired a wealth of experience in the fields of e-commerce, comparison shopping, paid and natural search marketing, email, social media and affiliate marketing and offline/online reporting integration systems and solutions.
Having worked on the engine side, client side, agency side I possess first hand experience in setting up and leading small and large teams in complex E-commerce times and environments.
Education and Qualifications
Roles held:
- EMEA/Worldwide Digital Operations Director - Mindshare (currently)
- Head of Online - ShopDirect Group
- Head of SEO / SMO / Dashboards - Publicis Group / Vivaki
- Head of International Operations - Performics International
- Head of Online Marketing - various companies
Blog comments by Adam Palczewski
- How Shop Direct Group used its content strategy to improve search rankings, 13 Mar 2013
- Six key questions to ask your prospective SEO agency, 8 Jan 2013
- How to avoid duplicate content issues in ecommerce, 8 Jan 2013
- Digital fragmentation: sub-specialist silos and the 'special ones', 19 Jul 2011
- How can retailers use affiliates for customer acquisition?, 22 Nov 2010
