|Job Title||Marketing Co-ordinator|
|Member Since||15 Aug 2012|
|Areas of Expertise||B2B Marketing, Email Marketing, Social Media, Online PR|
Education and Qualifications
BA (Hons) Marketing with Psychology:
First Year: A broad range of aspects were covered which built up a basic knowledge of subjects including the principles of marketing, operations management and approaches to psychology. Communication skills were built up through presentations and group projects.
Second Year: Took basic knowledge gained from the first year and explored it further. This included buyer behaviour where psychology is applied, marketing planning and research. This involved a group presentation which enhanced my management, collaboration and time management skills.
Third Year: The final year focused on Global Marketing and Marketing Research along with applying psychology to a business situation. A final year project was undertaken, looking at the marketing communications used to target female video game players. This required research, analysis and organisational skills in order to get the work completed on time.