|Name||Alistair Menzies Anderson|
|Job Title||Digital Marketing Consultant|
|Member Since||9 Jun 2011|
|Areas of Expertise||Content Marketing and Strategy, Multichannel Marketing, Social Media, Strategy and Planning, Conversion Rate Optimization|
A Senior Digital Marketing Business Analyst with Cloud skills. 16+ years managing Internet, E-commerce, Content Marketing, Cloud, Customer Analytics and Digital Marketing projects. Solves complex client-side business problems, drives business improvements and efficiency with a consultative and business analyst approach, mapping processes, defining functionality. Design and build of platforms, infrastructure, cloud applications. Optimisation of integrated multi-channel sales and marketing processes. Expert in digital/online marketing strategy in B2C and B2B environments. Web site marketing, design, build and management, social media and social networking tools, mobile.
Business Analyst at Asymptotix
From October 31, 2007 and still in this role.