NameAmanda Fildes
Job TitlePartner and Cheif Operating Officer
OrganisationMetropolis3 Worldwide
Member Since20 Apr 2009
Areas of ExpertiseB2B Marketing, Content Marketing and Strategy, Multichannel Marketing, User Experience and Usability, Web Project Management

About Me

I am an experienced business professional with over seven years experience in consulting, program and project management.  As a principal for Metropolis3 Worldwide, I have compiled a diverse background including strategy, execution and management of internet, interactive and digital media projects.  I have experience leading direct reports as well as cross-functional teams of vendors and resources. I have proven ability to manage and large-scale projects and experience with presenting to and representing senior management. My initiative, creativity, and exceptional problem solving skills have helped me enable far reaching marketing solutions that yield high-level results

My Links

Metropolis3 Worldwide Site
My company website.

Metropolis3 Worldwide Leadership Blog

Career History

Partner and Cheif Operating Officer at Metropolis3 Worldwide
From January 22, 2002 and still in this role.

 Develop and implement marketing plans and solutions for clients such as Bridgestone-Firestone, Wilsonart Flooring International, Meals on Wheels Chicago and Dr. Thomas Phelan’s ParentMagic Corporation.  Provide ongoing marketing consulting to clients including Blake Development, American Lung Association, Dr. Thomas Phelan’s ParentMagic Corporation, AVEDA’s Annabella Salon Spas and Johnson’s Core Fitness.  Develop the cross selling marketing strategy for Dr. Thomas Phelan’s ParentMagic Corporation, that helped increase per purchase sales by 60% since its implementation.  Analyze weekly/monthly marketing reports to measure effectiveness of site pages, promotions, and messaging systems.  Develop online/offline marketing strategies specific to a prospects location in the sales cycle, effectively increasing total company sales by 48% in two years.  Conceptualize, develop, and distribute monthly email marketing campaigns to present promotional offers to potential clients and build loyalty amongst existing clients in turn increasing repeat business by over 25% annually.