| Name | Christine Johnson |
|---|---|
| Job Title | Director, Global Client Management |
| Organisation | Shaker Recruitment Advertising & Communications |
| Member Since | 2 Mar 2009 |
| Areas of Expertise | Content Marketing and Strategy, Online Advertising, Search Marketing - Paid (PPC), Strategy and Planning, Web Design |
About Me
Experienced employment advertising and marketing executive. Strategize and deploy media and marketing strategies, including emerging media, such as mobile and social, traditional media, and creation of innovative recruitment marketing concepts, for large mutlinational corporations, which often rank in the Top 50 of the Fortune 500.
Lead and consult with senior marketing and HR leadership executives on talent attraction and employment strategies to accomplish human capital acquisition and retention goals.
Industry speaker at The Conference Board NY, National Restaurant Association, and various HR organizations including SHRM national webinar, and presenter and co-sponsored educational webinars with Lou Adler, -performance based hiring author, industry leader and President of The Adler Group. Contributor to industry journals and magazine such as Worforce Magazine, Brandweek, The Conference Board Newsletter, ERExchange, and Human Capital Times.
Additional areas of focus include building vendor relationships, channel partnerships and alliances to extend agency capabilities; and align outsourced resources for key client initiatives.
Goals include a strong commitment to be knowledgeable on new emerging and social media within the recruitment and advertising industry space; staying at the forefront of industry thought leadership; and lead major client projects that focus ontalent acquisition, employer branding, employee communication strategies and employee retention objectives.
Interested in future speaking engagements and industry article contribution on employment marketing subject matters. Seeking to explore new client partnerships with organizations interested in achieving talent acquisition differentiation through strategies involving investment in emerging media and marketing strategies, strategic employer brand enhancements and meaningful communications through formats and delivery methods that match audience segmentation preferences.
Recruitment Advertising Consultant; Talent Acquisition Strategist; Media Analysis and Tracking; Employment Marketing; Employer Branding; Employment Communications; Talent Hubs; Social Media; Talent Acquisition;
Education and Qualifications
B.S. Marketing and Psychology, Elmhurst College. Member: Executives Club of Chicago, The Conference Board; Staffing Management Association of Chicago, Society for Human Resource Management; Human Resource Management Association of Chicago; American Marketing Association.
Industry speaker at The Conference Board NY, National Restaurant Association, and various HR organizations including SHRM national webinar, and presenter and co-sponsored educational webinars with Lou Adler, -performance based hiring author, industry leader and President of The Adler Group. Contributor to industry journals and magazine such as Worforce Magazine, Brandweek, The Conference Board Newsletter, ERExchange, and Human Capital Times.
