|Job Title||EVP, Digital|
|Registered Since||5 Apr 2007|
|Areas of Expertise||Multichannel Marketing, Social, Community Management, Strategy & Operations, Online PR|
I transferred to Porter Novelli's Washington DC office in September 2012 from the London office, to head up the digital team. We work with a mix of public service and brand clients, across a range of sectors.
Previously in the UK I was a board director at The Red Consultancy and delivered award-winning campaigns for digital brands including MSN, Expedia and McAfee before setting up its specialist social media team Shiny Red in 2006.
I have also worked as a journalist, covering news and features for the Guardian, Independent and Times.
Blog comments by Helen Nowicka
- Is the role of the SEO dead and should PRs own natural search?, 8 Aug 2008
- When public 'relations' become very public, 18 Dec 2007