|Job Title||Digital Strategist|
|Member Since||19 Nov 2012|
|Areas of Expertise||Content Marketing and Strategy, Email Marketing, Social Media, eCRM, Online PR|
A lateral, focused and creative thinker, James constantly strives to be at the forefront of holistic brand thinking. Stuff that my brainbox excels at include:
- Developing agile and appropriate tones of voice that are representative of overall brand and creative strategies.
- Platform and application analysis that ensure chosen communication channels meet specific brand needs.
- Social Comms Planning and Strategy that predict and incorporate market trend indicators and their influence on brand roadmaps, goals and KPI's.
- Detailed analysis of Social Media ROI that are industry relevant and representative of specific business goals.
- In-depth knowledge of media touchpoints and Social Algorithms, and an ability to apply these to both short and long-term Social strategies and executions.
If you want your strategies communicative, emotive and beautifully realised, James is your man.