Jessica Luthi

Name	Jessica Luthi
Job Title	CEO
Organisation	Affiliate Program Advice
Member Since	3 Jun 2005
Areas of Expertise	Affiliate Marketing, B2B Marketing, E-commerce, Online Advertising
Contact Details	Email: Mobile: 0785 996 9699

About Me

Jessica Luthi
Her career started in Fleet Street at the age of sixteen as archivist and runner for Central Press Photo Library. Jessica entered the world of offline loyalty marketing in 1997 working for Classic FM’s “The listeners club” and the out sourced Mercedes Life & Style loyalty rewards program. It was here that Jessica first realised that new customer acquisitions could be obtained by using a new medium called “The internet”. It was also at this time that Jessica discovered that loyalty marketing was already happening online and in the US and its name was Affiliate Marketing.

In December 1999, Jessica joined and can claim to be at the birth of Affiliate Marketing in the UK. In Sep 2000, Jessica joined then in March 2002 became affiliate manager. In 2005, Jessica became an independent affiliate marketing consultant and now is head of a growing and thriving business.

Jessica has written and co-produced a number of white papers and was instrumental in bringing , one of the largest US affiliate marketing conferences, to the UK.