|Job Title||Digital Data Business Manager|
|Member Since||16 Aug 2012|
|Areas of Expertise||Content Marketing and Strategy, Multichannel Marketing, Online Advertising, Strategy and Planning, eCRM|
Proven record in building start-up revenues within existing business to drive competitive customer advantage
Currently building capability for clients to continue their Experian multi-channel data relationship into the digital market, covering advertising, digital data asset, eCRM, content personalisation. Product capability extending to all digitally enabled devices.
Ultimate goal is to enable clients to enjoy a consistent data relationship with a common language across all CRM activity.