| Name | Kevin Edwards |
|---|---|
| Job Title | Strategy Director |
| Organisation | Affiliate Window |
| Member Level | Platinum |
| Member Since | 13 Feb 2007 |
| Areas of Expertise | Affiliate Marketing, Online Advertising, Strategy and Planning |
| Contact Details |
Email:
Telephone: 02075530354Address: Digital Window, 3rd Floor, 100 Leman Street, London, London, E1 8EU, United Kingdom |
About Me
Nearly seven years working for affiliate networks, currently Strategy Director at Affiliate Window with responsibility for research and best practice. I'm also the current Chair of the IAB's Affiliate Marketing Council.
My Links
The IAB's Affiliate Marketing Council
Blog posts and comments by Kevin Edwards
- Credit where it’s due: dealing with the myths of attribution, 20 Feb 2012
- Q&A: David Fieldhouse on mobile affiliate marketing, 4 Oct 2011
- Is the role of the affiliate network changing?, 10 Oct 2010
- Is the role of the affiliate network changing?, 5 Oct 2010
- Nine ways to prevent affiliate fraud, 31 Aug 2010
- Retargeting's place in the affiliate channel, 26 Aug 2010
- Innovation and changing consumer behaviour drives affiliate marketing growth , 23 Aug 2010
- Six great reasons to engage with affiliates, 21 Jul 2010
- Attributing value in affiliate marketing, 23 Jun 2010
