NameMichael Stoeckel
Job TitleVice President, Digital Products
OrganisationINVISION Inc.
Member Since27 Mar 2009
Areas of ExpertiseConnected TV, Mobile, Online Advertising, Social Media, Strategy and Planning

About Me

Thirteen plus years of interactive media experience primarily acting as a liaison between technology and sales teams. Responsibilities focused on mapping technology capabilities to ad sales strategies in emerging media platforms such as internet, mobile, broadband, VOD, DVR and iTV

Digital Advertising Pioneer: Forged industry-wide ad models for the internet (1995), broadband video (1998), mobile (1999) & cable VOD (2003).

Education and Qualifications

New York University, Courant Institute of Mathematical Sciences

Master of Science Degree in Mathematics

University of Notre Dame

Bachelor of Science Degree in Mathematics

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Innovation in Digital Advertising (ID!A)

-              Co-Chair of the Ad Units Task Force

-              Steering Committee Member

Interactive Advertising Bureau (IAB)

-              Co-Chair of the Broadband Ad Creative Subcommittee

-              Former Board of Directors Member

Cable & Telecommunications Association for Marketing (CTAM)

-              On-Demand Consortium Member

-              Broadband Consortium Member

Wireless Advertising Association (WAA)

-              Treasurer

-              Board of Directors Member

AdMonsters

-              Original Member

One Hundred Club

-              Original Member

Old Timers List