|Job Title||Business Development Manager|
|Organisation||Analytics SEO Limited|
|Member Since||11 Oct 2006|
|Areas of Expertise||E-commerce, Multichannel Marketing, Search Marketing - Organic/Natural (SEO), Web Analytics, Marketing Automation|
Address: 1b Sandford House, Claremont Road, Teddington, Middlesex, TW11 8DH, United Kingdom
A positive, proactive and highly driven commercial, strategic and business development professional, combining a strong academic background with extensive and varied experience. High levels of expertise in online marketing technology as well as in online and mobile gaming operations, international gaming law and business development; as well as in account, project and commercial management.
He was most recently heading up business development, sales and marketing for StrangeLogic Limited, the creators of 'Pzyche' a unique and visionary patent-pending behavioural marketing product for understanding web visitors as individuals and maximising online acquisitions, conversions and revenues.
In 2010, Paul was heading up operations in the Betting & Gaming and Entertainment sectors for Site Intelligence (now iJento) one of the world's leading multi-channel analytics and customer/marketing intelligence/insight service providers.
Before that, he was Director, Sales & Business Development for Sportradar AG managing global sales, and related aspects of sales, marketing and commercial strategy as well as being involved in business/product development.
Prior to that Paul was Business Development & Commercial Manager at Rank Interactive Development Limited handling commercial strategy and business development and covering all strategic and commercial aspects of its businesses across its entire product portfolio.
Previously he was a Business Analyst, then a Business Manager working in bus dev for Cantor Index Limited and its parent Cantor Fitzgerald Intl. Main role was a mix of business analysis, project management and (internal) strategy and management consultancy. Was responsible for most management and business reporting, analysis and ad hoc consultancy across Cantor Index's various businesses.
marketing technology, online marketing, acquisition, conversion optimisation, project management, fixed-odds betting, spread-betting, casinos, poker, sportsbook, online gaming, betting exchanges, client relationship management, management reporting, web tracking, marketing, PR, data management, data mining, commercial strategy, commercial negotaitions, deal generation, B2B, B2C, white-labels, business development, contracts, international gaming law, account management, mobile gaming etc.
Business Development Manager at Analytics SEO Limited