NameRob Heerdegen
Job TitleMarketing and Sales Consultant
OrganisationEloqua (UK)
Member LevelPlatinum
Member Since22 Mar 2012
Areas of ExpertiseB2B Marketing, Multichannel Marketing, Strategy and Planning, Web Analytics, Marketing Automation
Contact Details
Email:
Mobile: +447733356604

About Me

Rob, a Marketing Professional and honours graduate of Canada’s York University, has 8 years of combined experience and education in the fields of Strategic, Digital, and International Marketing.

- Eloqua & Salesforce.com Power User
- Demand Generation Expert
- Digital Marketing Guru

Stay connected: www.robheerdegen.com!

My Links

Rob Heerdegen (LinkedIn)
Stay connected via LinkedIn.

All About Revenue | Revenue Marketing Blog @Eloqua
Our blog explores the role innovation plays in revenue generation. It’s about the causes and effects of sales and marketing alignment. It’s about demand generation, operational efficiency and marketing analytics. It’s about change, progress. It's all abo

Eloqua's Topliners Community
Whether you're in marketing or sales, you are focused on increasing top-line revenue. It all starts with IMAGINE IT where we discuss inspiring ideas. In SEE IT we share the successes we've had with marketing automation. In DO IT you'll learn Eloqua-specif

Career History

Marketing & Sales Best Practices, Eloqua Success Consultant at Eloqua (UK) Ltd
From January 1, 2012 and still in this role.

Privately Held; 201-500 employees; Computer Software industry January 2012 – Present (3 months) London, United Kingdom To ensure successful development of customers along their Success Journey and to assist with Customer Marketing in EMEA.

Senior Specialist, Eloqua's Revenue Performance Management (RPM) at Eloqua (UK) Ltd
From March 3, 2008 until December 31, 2011.

Privately Held; 201-500 employees; Computer Software industry March 2008 – December 2011 (3 years 10 months) Senior product specialist and best practice consultant for Eloqua, category defining leader of marketing automation and revenue performance management, working daily with international and regionally strategic companies across the following verticals, Financial/Banking/FX Trading, Telecommunications, Software/Hardware/IT ProServ, Print/Publishing, Online Casino, Gambling & Entertainment.

Market Research & Business Development at Cedara Software
From May 1, 2006 until April 1, 2008.

Public Company; 201-500 employees; MRGE; Computer Software industry; Responsible for a breadth of marketing activities, focused primarily on strategic research and analysis and lead generation/lead management.

Education and Qualifications

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