|Job Title||Sales Director|
|Member Since||27 Nov 2012|
|Areas of Expertise||B2B Marketing, Mobile, Strategy and Planning, Conversion Rate Optimization, Customer Experience|
I am currently a Sales Director for Gencia Promotions which has developed, created and built a completely brand new delivery platform for consumer incentives. We have eliminated the need for traditional paper vouchers as we now have the technology to run an entire promotional campaign on a smartphone. Smartphone Incentive Vouchers (SIV's for short) can be used tactically to encourage customers to take action immediately, as the majority of smartphone users have their device on them at any given moment.
SIVs is not an application it’s a Platform, which a set of tools.
SIVs is a robust platform that has been developed to integrate with a set of packaged and custom applications to work in cohesion with our clients. The SIVs platform offers a common scalable architecture accessed via our API. We team this up with our packaged applications such as our SIVs redemption system to provide a complete solution for incentive and reward campaigns.
Our SIVs Platform supports various delivery methods via its API, such as - SMS, Web, Mobile Download, Email or NFC.
The redemption system supports numerous redemption methodologies including - Code, Barcode, Email, QR code or Web link
This simply put, makes SIVs a truly powerful and universal solution to give our clients a powerful smartphone based platform, which means that their customers experience a completely smooth and seamless consumer delivery and redemption process on their mobile smartphone device.
Essentially the end user or voucher recipient can receive and redeem their vouchers on their smartphone.