|Job Title||Multichannel Marketing Manager|
|Organisation||MSD France (Merck & Co.)|
|Member Since||8 Oct 2010|
|Areas of Expertise||Multichannel Marketing, Strategy and Planning, Web Analytics, Web Project Management, Customer Experience|
I am currently working as MultiChannel Marketing Manager for Univadis & Docvadis @ MSD France (Merck & Co.). Put a digital mindset and value to all my projects is what motivates me everyday.
I worked previously as Engagement Strategist at Creation Healthcare, a worldwide healthcare engagement strategy consultancy based in London.
I have also completed a long internship at Saatchi & Saatchi Health in Paris where I worked as an Advertising Manager.
My scientific background together with my marketing and management Master degree provide me with strong capabilities to understand the pharmaceutical sector’s communication, marketing & business challenges. Passionate about those and especially Digital challenges that pharma face, I am involved in #hcsmeufr & #hcsmeu and I am supporting the development of #hcsmglobal (on twitter).
Moreover, I have developed a high level of knowledge about digital, social media and engagement strategies through my personal and professional involvement.
I am currently based in France.
Fore more information: http://uk.linkedin.com/in/thibaudguymard/en
Creation Healthcare - Digital Engagement Strategy for Healhcare
Digital Engagement Strategy for healthcare & government. Find articles & resources on digital strategies for pharmaceutical companies including social media, measuring & improving results, and issues for healthcare companies such as regulatory compliance.
My Twitter account @thibaudguymard
My tweets about health & social media, epharma, ehealth, mhealth & digital engagement in healthcare.
Engagement Strategy e-journal: Healthcare Edition
e-journal for professional marketers & communicators in pharmaceutical companies & healthcare organisations. Subscribe or read previous editions.
Education and Qualifications
IAE & Rennes I University, Brittany, France
Master degree in Science, Biology, Management & marketing
- Marketing: operational, strategy, market research
- Project management, training and professional practices
- Scientific dominants : Physiology et Neurobiology