|Job Title||Marketing Manager|
|Registered Since||21 Oct 2012|
|Areas of Expertise||Email Marketing, Multichannel Marketing, Online Advertising, Social, Web Analytics|
Over the past 12 years, I have created and overseen complex project schedules, and acted as the liaison between my internal creative team and external clients. I am tech savvy and ready to adapt for each curve ball that is thrown at me while constantly thinking on my feet. In a short time, I have worked my way up from the bottom and developed into a confident and successful Marketing Manager. My work experience has allowed me to study and help companies adapt to current marketing trends that can be translated to other industries. I've been on the front lines as our company has transitioned from a physical approach to digital. I have handled every stage of product development, from creating marketing strategies tailored to the specific brand needs to managing the product from each stage of its life cycle. Most recently I have worked directly with online development including being in charge of managing online grassroots initiatives both on the creative and marketing side. I have also worked extensively with internet marketing campaigns as part of an effort to better market a target audience while maximizing our marketing spend. For my clients, I would compile statistics and other information from selected sites during the project and deliver it to them in a smaller, focused, report to show what we had accomplished to date and where we expected to grow. More recently, I have been working as a marketing consultant for a company in NYC and have been using Google Analytics to help me piece together the same information. Finally, I have experience working with email campaigns. Most of these were executed by our local online teams in various overseas markets, but I would provide the tools, and in most cases the body of information, that they would then get out to the lists they had collected over time. In most cases, they would take what was created and tailor it for their own markets.
Marketing Coordinator at Geomagic
From October 10, 2010 until February 1, 2012.
Marketing Manager and Client Relations at Results Technologies Solutions
From September 7, 2009 until October 7, 2010.
Marketing Manager at Geomagic
Education and Qualifications
Muhlenberg College 2001 BA in Communications Minor in Political Science