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Web project / programme manager at na
01 July 2009 14:53pm
Hi, looking at web stats and traffic sources, can anyone explain what for example the difference between google/organic and google.co.uk/referral is. Obviously one came from an organic search result and the other one trhough a referral, but what I don't quite understand is where the referrals would have come from (especially as we don't do ppc)? Thanks very much.
Technical Project Manager (MBA, MBCS, CITP, CEng) at Naxtech.com
01 July 2009 20:18pm
Referrals are not necessarily from google. They can be from any site (but the list may also include google). ie. referral = traffic/visit source
Feel free to contact me if you need further clarification.
regards,
Denis
www.naxtech.com - web development and multilingual seo
SEO Executive at Branch Communications Ltd
07 July 2009 16:29pm
Birgit
Agree with Denis depending on which tool you are using for your stats you should be able to get a break down of all your traffic to your site. Through natural you will have Search (either paid or non paid), direct - people coming directly to your site and referred - people who have found your site via a link. Referrers can be any other source where your site has been mentioned.
Please come back to me if you need any more clarification.
www.branchcommunications.co.uk
Acquiring, retaining and growing online audiences
Web project / programme manager at na
08 July 2009 12:46pm
Thanks very much both! I am still slightly in the dark and would like to ask again, please.
We use Google Analytics and it does give that breakdown into organic, direct and referrals. It shows ca 3000 visits from google/organic but also 6 from google.co.uk/referrals - same goes for other search engines, eg. 100 bing/organic and 8 bing.com/referral.
What I don't understand is the referral ones. Where on google.co.uk or bing.com would there be a link to our site? Other than in search results - which I would not just think of as organic, but also wouldn't they come from other sources (directories, affiliates, etc)?
Thanks very much in advance!
SEO Executive at Branch Communications Ltd
08 July 2009 14:06pm
Birgit
Think this is the answer you are looking for:
http://www.urchintools.com/urchin6/troubleshooting/why-is-search-engine-traffic-showing-as-a-referral
This explains it better than I ever could!
Bing is now beginning to show itself as a contender worthy of being taken seriously in the SEO arena! Thinks never stand still for long!
www.branchcommunications.co.uk
Acquiring, retaining and growing online audiences
Web project / programme manager at na
08 July 2009 15:17pm
Thanks so much, really appreciate your efforts! Best regards.
SEO Executive at Branch Communications Ltd
08 July 2009 15:25pm
Birgit
Glad to have been able to help. Feel free to contact me anytime but I would not worry too much about this....just keep your eye on these natural clicks and get them converting!
Marilyn
www.branchcommunications.co.uk
acquiring, retaining and growing online audiences