Adware/Spyware usage with positive outcomes for brands?
Job of the week
Featured threads
- How relevant do links need to be? 14 replies
- Tracking Online Response to Marketing/Communications Activities 8 replies
- Behavioural targeting software 4 replies
- Penalty avoidance on English-speaking foreign sites 5 replies
- 3 way linking - good or bad? 21 replies
Most viewed threads in last month
Most active threads in last month
- Best Practice SEO Guide Jan 2012 1 reply
- SEO Companies help to ensure that a site is accessible to a search engine 0 replies
- GendyncIcer 0 replies
- IdeaceKex 0 replies
- Entry level search function 0 replies

Managing Director at Progenit
12 September 2005 21:32pm
Stop. Don't flame me just yet.
My answer is "no, absolutely none - any potential benefit is much less than the risks/issues associated."
Am I right? I'm asking out of thoroughness for exceptions before I make a blanket statement to a client on the matter.
-- at --
13 September 2005 15:42pm
No. Do not fan the flames of evil
I would rather sell cigarettes to children than support Adware/Spyware proponents.
CEO at Econsultancy
13 September 2005 17:22pm
I guess it's a bit like robbing banks. If you get away with the money then I guess you could argue that's a benefit to the robber. But not something you'd want to encourage.
I can't think of any reason why a company would want to be involved in spyware / adware other than their own illicit gain.
Ashley
Director at ISSEL
14 September 2005 14:53pm
And if all other arguements with your client fail you could always explain that the ROI is atrocious when you compare the very limited short-term gain with the destruction of the brand and defection of all your customers.
Colin Cooper colin@issel.co.uk
ISSEL
Pilot Software - Aligning execution with strategy