Recommended reports
Marketing Attribution: Valuing the Customer Journey
Econsultancy's Marketing Attribution: Understanding Value Across the Customer Journey, sponsored by Google Analytics, is a survey and collection of interviews with marketers about the benefits of attribution across multiple channels, various approaches and technologies used, and the keys to success.
Digital Marketing and E-commerce Careers Guide: For Students and Graduates
The Digital Marketing and E-commerce Careers Guide for students and graduates provides valuable advice for those considering or looking to work in the digital industry. Tailored for the UK, the guide discusses how to look and prepare for job opportunities, advice on graduate programmes, and what kind of work experience you should look to do to give you the best chance of securing the job you want. It also provides interview advice. It is free to download.
Digital Journey Manager at RBS
16 March 2007 16:14pm
Does anyone know of any research or industry 'best practice' in regards to timescales for an organisation responding to queries via email. Would customers expect timescales to be consistent over weekends and holidays? Thanks.
Proprietor at Online advertising network
31 March 2007 16:59pm
Hi! Sharon,
Regarding having timescales for your researches, It might work if you incentivise the reply I mean having a gift given to people who reply with the time scale OR a gift given to selected candidates amoung those who reply with-in the time scale.
Also sending a Video message followed by your survey would be more effective as the comunication would be strong. I would strongly recommend a video email campaign for the same.
I can help you design one such video email campaign for you. kindly let know your interest so that we can discuss further about a campaign.
regards,
President at The Customer Respect Group
12 August 2008 22:00pm
Sharon
I wonder if you received or found any useful data. I am looking for same. We have run customer surveys in the past and required turnaround time seems to be about 24 hours but this is based upon surveys and wanted to know if there was more concrete data.