Marketing Director at Conosco
15 July 2010 12:30pm
Does someone know the best free tool to see how a domain is ranking in google as I am getting some strange results from RankChecker. Hope someone can help?
Freelance Web Consultant at architxt.net
19 July 2010 00:10am
Have you tried Web CEO?
It's not online but very good nevertheless, even the free version:
CEO at Econsultancy
23 July 2010 13:03pm
Er... Google itself?
I'm very wary of ranking tools. We stopped using them years ago. Primarily because every individual sees different search results these days (based on geography, language, past behaviour etc. etc.) so there is no real such think as 'rankings'.
Much better to look at SEO *referred traffic* I think - not least because you could rank well but get low click through. What you want is traffic not rankings I assume?
Head of Social Media at Econsultancy
26 July 2010 10:06am
Hey Mark, if you're after broad results have you considered Alexa? The toolbar is useful for broad rankings although as Ashley says, I would be cautious as to how much faith you put in trackers, results do tend to vary. You might also want to look at online guides like Technorati's?
Marketer at Sporting Index
12 August 2010 11:50am
If you are still looking for a tool, I'd recommend Aaron Wall's free tool. You can upload an Excel file of all the keywords you'd like to track, and the tool will run a script every day to check their rankings. You can also export the data to Excel for better analysis.
I'd agree with Ashley though; you have to take the results with a pinch of salt. The rank checker is located in one specific place, and if you are browsing under different circumstances (location, if you are logging in to Google etc) you will see different results.
Nonetheless, over time this tool can be used to analyse trends in rankings. If I can see an overall increase in position for a category of keywords I'm targetting for a particular section of my site, I know that my link-building is heading in the right direction.
The State of Search Marketing Report 2012, published by Econsultancy in association with SEMPO, looks in-depth at how companies are using paid search, search engine optimization (natural search) and social media marketing. The report looks closely at current practices and emerging trends across paid search and SEO, as well as their relationship with social media.
The SEO Best Practice: Index Inclusion Guide is part of Econsultancy's renowned SEO Best Practice Guide and is has been created with the help and frontline insight of globally-esteemed SEO practitioners, in order to give you the edge in your natural search marketing activity.
Free market research on digital marketing
Daily Pulse: award winning newsletter
It takes 30 seconds to register