Daniel,

Thanks for the confirmation of approach I set up all the 301 redirects (including root domain) last night. So just a waiting game now.

I'll start looking at improving inbound links to the site. I'm guessing there is no short-cuts here we need to find relevant sites and go for deep linking where possible?

Kindest regards,

Andy.

Yes, I'm sure you'r right there - what Steve and I were discussing was duplicate content under the same domain. I'm trying to get my company to adopt a proper domain strategy as we have some legacy stuff thats alittle complicated. Some duplicate (but not all, yet) content under the .com and .co.uk versions of our site (I know, its painful!) doesn't show in Googles index. I'm sure duplicate content under different domains would be considered fine.

On 18:25:59 30 November 2006 Ashley wrote:

Hi Justine

Steve certainly knows his stuff so I would hesitate to challenge anything he has said.

However, I think it is a little simplistic to assume that Google only ever indexes, and shows in the results, one version of the same piece of content (duplicate content).

For example, press releases are (quite understandably) replicated in their entirety in many places across the web. Should Google only show 1 version of the press release? In which case, which one?

I've just done a search on an exact phrase from one of our recent press releases:

"E-consultancy shortlisted for two AOP awards"

That brings back over 100 results which are all exactly the same content from what I have checked.

I think Google has ways of understanding the nature of the content and therefore whether to show 'duplicate' versions or not.

Ashley Friedlein
CEO
E-consultancy.com