Unsure if anyone has any advice. But I am currently looking for a start in the industry (SEM/Affiliate)and want to switch from Offline marketing. Have heard that some companies will train, so have begun to apply. However does anyone know of any courses that may be taken, that would be worthwhile for a beginner to show some real commitment and get a foot in?

Thanks

The perfect course for a beginner with dedication and commitment is the PrimeQ University. (It is run by an online advertising network that I work for.)

The next PrimeQ University will start on 12 March and take place in Covent Garden, London. The course is completely free and is an attempt to address the skills shortage in the field.

If you are interested in working in online advertising and wish to find out more about the groundbreaking course, please contact PrimeQ’s Receptionist/Administrator Michelle Birkett on mbirkett AT primeq.com or call her on 020 7061 3190 during office hours.

There is also a free Master Class series of tutorials which begin from the very basics and provide guidance on developing a successful online business. It is compiled by writers with 30 years of experience in the field. who have made tens of millions of pounds through online marketing. You can read the back issues and subscribe to future Master Classes here.

Thanks for this I have written to Michelle, outlining my interest and asking for more details.

On 13:21:38 19 February 2007 PrimeQ wrote:

The perfect course for a beginner with dedication and commitment is the PrimeQ University. (It is run by an online advertising network that I work for.)

The next PrimeQ University will start on 12 March and take place in Covent Garden, London. The course is completely free and is an attempt to address the skills shortage in the field.

If you are interested in working in online advertising and wish to find out more about the groundbreaking course, please contact PrimeQ’s Receptionist/Administrator Michelle Birkett on mbirkett AT primeq.com or call her on 020 7061 3190 during office hours.

There is also a free Master Class series of tutorials which begin from the very basics and provide guidance on developing a successful online business. It is compiled by writers with 30 years of experience in the field. who have made tens of millions of pounds through online marketing. You can read the back issues and subscribe to future Master Classes here.

Definately Daniel, I will have a look into it... I really think SEO, PPC and Affiliate is the future of marketing so don't want to go to far down the wrong route of Direct Marketing.

I understand that it is all about hands on experience and wish I had the money to set up a web site and just start playing around with google adwords etc... trying to get my manager to allow me to start up a little PPC campaign of my own for a project we are currently working on.
Sure the break will come soon...

Once again thanks for the Advice!

On 12:59:49 19 February 2007 danielb wrote:

hi, Kevin, how are you?

I did the IDM Certificate in Digital Marketing a while ago &, though I wasn't using it to 'cross over' from offline myself, I think the course would be perfect for that purpose.

The best way to learn is to try these things. There is virtually no barrier to entry in either SEM & Affiliate if you're doing them yourself. The two can go hand-in-hand quite nicely & I don't think any potential employer would see personal experience as a negative.

Is that any use?

daniel

Sorry forgot to mention I'm 26 so a late starter. Degree in Business and marketing, and some transferable offline experience, so hopefully that will help?

Do you think firms prefer to take younger people for these start up junior positions?

Cheers

On 12:59:49 19 February 2007 danielb wrote:

hi, Kevin, how are you?

I did the IDM Certificate in Digital Marketing a while ago &, though I wasn't using it to 'cross over' from offline myself, I think the course would be perfect for that purpose.

The best way to learn is to try these things. There is virtually no barrier to entry in either SEM & Affiliate if you're doing them yourself. The two can go hand-in-hand quite nicely & I don't think any potential employer would see personal experience as a negative.

Is that any use?

daniel