12 November 2007 15:27pm
I am looking for some advice on the different PPC bid management tools out there. Can anyone recommend one that delivers results? Also what level of results have you seen and are they worth the money?
Business Dev Exec at DC-Storm
13 November 2007 09:52am
DC-storm offer SEO training and web analytics software.
They offer great courses but more importantly they offer their flagship product StormIQ which is a great Analytic and PPC optimisation tool.
Managing Director at ChannelAdvisor UK Ltd
13 November 2007 13:17pm
ChannelAdvisor offers a self-service tool for PPC bid management (as well as Shopping Data feeds). The software is retail-focused.
14 November 2007 01:58am
I suggest that you hv a look at Tybit a product developed by M/s ait.com
You can download the software from www.tybit.com
This tool can monitor your PPC and yu can sign up as an adveriser and get your moneys woth
14 November 2007 13:00pm
I have downloaded this tool and i found that this tool has more features than google.. Is it a beta version? How much I wanted to pay for PPC? How do you avoiding fraud PPC
15 November 2007 07:02am
check this press release on Tybit
05 December 2007 04:36am
tyBit™ Launches Free Advertising & AIT Web Hosting
John Aldridge uses tyBit™ (www.tyBit.com) to search several engines simultaneously, and recently signed up for the adScriber™Program for Free online advertising. “I just signed up and my ads are already displaying. I use open source Firefox and tyBit™ freeware, and now advertise for free.” He also signed-up for AIT web hosting services (www.AIT.com) to sell his Home SecurityProducts. “With Christmas Holidays here, I’m pleased to be a tyBit adScriber™ and AIT web hosting customer.” AIT is providingFree search engine optimization (SEO) for its adScriber™ hosting customers to increase their natural rankings in tyBit™.
The adScriber™ Program provides tyBit™ subscribers with free advertising on tyBit™ which searches multiple search engines.“This is an interesting approach to search advertising,” said William Presley, OSL Search Analyst. “Businesses can earn targetedadvertisements with increased search usage instead of paying money for ads. The more they use it, the more their ads aredisplayed.” During Beta, adScriber™ ads are displayed on a run-of-site basis including video ads. “While not yet keyword relevant,this allows small businesses unable to afford pay per click (PPC) advertising a chance to get started aka net neutrality. This isobviously a market stab at Google’s affiliate or adSense™ model,” said Pressley. We had so many subscribers and adScribers™sign up after the announcement that we actually had to double tyBit™ infrastructure because of the sudden load increase,” saidClarence Briggs, tyBit™ CEO.
“tyBit™ is the all-in-one Web 2.0 experience,” said Sean McCoy, VP of Marketing. “It accelerates search, increases relevancy,personalizes results, guards against malware, and integrates text, video and other media ads. It also ferrets local content basedon a subscriber's actual location displaying results in a single window-desktop, PDA, or cell phone like iPhone, Windows Mobile orPocket PC. This is why tyBit™ downloads and usage have exploded.” Recently, officials announced the tyBit™ loyalty programwhich randomly awards cash to users. “If that money icon starts blinking in the toolbar, they’ve won $100 or more,” said SteveYoung, tyBit™ CFO. “Users get a superior search experience plus a cash-bonus.” Officials indicated the next release includes theAd-Management, Partner-Module and Grid Computing Betas, and a version that integrates into hosting and domain registrationcontrol panels to be released by (www.AITdomains.com).
Officials said tyBit™ users get their own, Free personalized social-networking dashboard, like myspace.com or facebook.com,with email, IM, video player, blogging, and more. “I’m really excited about this offering,” said Heath Thieme. It includes anti-virusand anti-spam features, contact lists, a calendar, and PGP encrypted email.” Their approach to online communities isunique. “Unlike other online communities that were built ad hoc, or around demographic origin like age, gender, or race,” saidGeneral Manager, Kitti-Jo Finch, “our network dynamically builds communities around “common interests” based onsearches. Anyone, regardless of age, gender or race can be interested in football, mortgage rates, gaming or online dating.Because we are building communities around common interests, we will build a large, sustainable subscriber base that willcontinue to use this service well into the future. We have signed one online community as a partner and have inquires from severalothers.”
Company officials stated tyBit™ resulted from their dissatisfaction with the search industry's PPC & affiliate models susceptible toclick fraud. Their click fraud experience with Google led to class action litigation and suing the Fayetteville Observer Newspaper forcommitting click fraud against its advertisers. Briggs believes the solution to click fraud and an Internet search alternative istyBit™. “Our partners aren’t getting their share of online advertising dollars but they have the subscribers said Briggs, the ArmyInfantry Veteran. They want fairness, customization, accountability, their brand and transparency. We can deliver this with tyBit™and a 40% revenue share - a deal you can’t find anywhere else.'' Briggs said that’s why tyBit™ won Best Product RU at theChannel Partner Expo Show in Las Vegas and has jammed its partner pipeline with over 40 Telcos, Carriers, ISPs, mediacompanies, MLM, OEMs and various other subscriber-based organizations to include non-profits seeking to be tyBit™ partners.
This section of Econsultancy's newly-updated Paid Search Marketing (PPC) Best Practice Guide covers paid search optimisation. The guide will help beginners and experts to plan, create, launch and optimise paid search campaigns and maximise their return on investment. Six other sections are available.
The SEO Best Practice: Planning and Strategy Guide is part of Econsultancy's renowned SEO Best Practice Guide and is has been created with the help and frontline insight of globally-esteemed SEO practitioners, in order to give you the edge in your natural search marketing activity.
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