Hi all

I'm trying to work out what ad server solution is going to be best for my organisation.

We are a membership body which currently does not have advertising on our sites.  We want an ad server that is flexible and easy to use across a range of Drupal built sites.

Having used Dart for Publishers from Doubleclick previously I'm unwilling to go for that again due to its complexity and the slowness of its UI.

I'm open to the idea of both hosted solutions and ones we can host ourselves.  We have an Apache-MySQL-PHP server and another which I think is Java (!?).  Our IT department could procure ASP.net servers if necessary.

The key elements we need are:

- ability to manage ads over multiple sites

- ability to create custom ad tags and ease of getting ad code onto pages

- simple UI and easy to set up campaigns

- CPM, CPC and tenancy based campaigns

- basic targeting (eg website zones/URLs)

- good reporting suite

There's currently no set budget - this is preliminary investigation, but there are many many ad servers and I don't really know where to start.

Any advice gratefully received!

Kate

Thanks Lawrence

I have been checking it out actually. It looks really good - my only slight worry is the lack of support.

Is it easy to set up?

Thanks
Kate

On 02:28:18 16 September 2008 LawrenceLadomery wrote:
>Hi Kate,
>
>Have a look at OpenX - http://www.openx.org
>
>It's a free solution that is easy to install and very
>flexible. You can set different zones to carry different
>types of banners as well as set up campaigns for
>individual advertisers.
>
>Definitely worth installing and playing around with.

Hi Kate

This is something we're looking at too - for the soon to be relaunched version of this site.

Currently we're looking at Adify (see http://www.adify.com/) and Google Ad Manager (https://www.google.com/admanager) which is still only in Beta but has the advantage of being free, integration with Google suite (e.g. Adwords, Analytics etc.).

Ashley Friedlein
CEO
E-consultancy.com