This job ad has expired, it was posted over 60 days ago and the position is likely to have been filled.
| Posted on | 19th December 2011 |
|---|---|
| Job Title | Senior Social Media Executive |
| Employer | EDF Energy |
| Salary | competitive |
| Contract type | Permanent |
| Country | United Kingdom |
| Location Details | South East |
| Application Deadline | 31st January 2012 |
Job Description
Our low-carbon energy solutions have already attracted some 5.5 million residential and business customers. But we know we can be the first choice of even more. That’s why we’re creating a brand new in-house digital team with the expertise – and the budgets – to boost our profile and our business.
About EDF Energy
A wholly-owned subsidiary of the EDF Group, itself one of Europe's largest energy groups, EDF Energy is one of the UK’s largest energy companies and its largest producer of low-carbon electricity. To put some numbers to those facts, we generate around one fifth of the nation’s electricity and employ some 15,000 people. What really sets us apart, however, is our fresh approach to the industry. Everything we do is underpinned by a clear customer focus and a drive towards sustainability. Because it’s these two factors, we believe, that will define the UK energy industry for generations to come.
About the role
We’re leading the way in sustainability, affordability and service by continually developing our website and increasing traffic to it, so even more people will recognise how much we have to offer. You’ll play your part by creating our B2C Social Media strategy, rolling it out and managing it. It’ll be down to you to plan, execute and report back on Social Media campaigns, showing how well you’re maximising your substantial budget. Whether you’re working with colleagues internally or with external agencies, you’ll always be clearly focused on your web traffic, sales, service and recommendation targets. At the same time, you’ll have a huge say in our broader emarketing strategy. And throughout, we’ll rely on you to spot new opportunities, promote best practice and deliver a programme of continuous improvement for our Social Media activity.
Candidate Requirements
About you
In this brand new role, you’ll be our first in-house Social Media expert. You must have an impressive background in a Social Media team or agency, plus experience on a major consumer ecommerce brand. As a result, you’ll know how to make the most of everything from blogs and forums to Facebook and Twitter to achieve ambitious reach, visits, sales and other digital objectives. You’ll have a clear idea of the costs and resources associated with each channel. More than that though, you’ll have proved you can inspire digital agencies to deliver great Social Media campaigns. As strategic as you are analytical, you’ll also have strong commercial instincts. In fact, your record will show you’ve already had a positive impact on business results. Add a relevant professional qualification plus credible, convincing communication skills, and you could soon be enjoying even more influence as you help shape our new team and its long-term direction.
Contact / Application Details
The advertiser has specified that Recruitment Agencies may NOT contact them regarding this position.
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