About Stefan Tornquist
Stefan Tornquist is the Vice President for research (US) for Econsultancy. His team covers a wide range of digital marketing topics including email, search, social media and ecommerce. Stefan’s research and commentary have been featured in mass media publications such as the Wall St. Journal, Business Week, and AdAge as well as virtually every trade press outlet. Stefan is a frequent speaker at industry events, including conferences by the Ad:Tech, the Direct Marketing Association, the Web Marketing Association, and many others. Before joining Econsultancy, Stefan was the long time research director for MarketingSherpa. He began his digital career as the co-founder of rich media pioneer Bluestreak.
About The Econsultancy view on what good looks like
As the session title says, Econsultancy are finishing up the day by giving our view on 'what good looks like' in terms of joined up marketing for this track's focus. We'll be giving five or so examples of what has impressed us and what we feel is setting the standard currently.